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Creative Direction in a Digital World: A Guide to Being a Modern Creative Director

Adam Harrell




[PDF.mo86] Creative Direction in a Digital World: A Guide to Being a Modern Creative Director

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 | #378854 in Books |  imusti |  2016-09-01 | Original language:English | PDF # 1 |  9.75 x7.00 x.50l,.0 | File type: PDF | 136 pages

 | CRC Press

||2 of 3 people found the following review helpful.| If you only ready one book on being a Creative Director|By Jae|This is an incredibly comprehensive read. You won't find a more practical book for real-world creative direction anywhere. In just over 100 pages, Adam does an effective job breaking down his years of experience into a helpful step-by-step guide. Because we could always improve, this guide is designed for those crea|From the Author|I wrote this book to share all the things I wish I had known when I first started my career. To help fill the gaps in a traditional design education. The experience of writing it is one that I'll cherish. I spent almost every weekend over the cou

Creative Direction in a Digital World provides designers the tools they need to craft compelling digital experiences across screens, devices and platforms. 

Readers will learn how to take a multi-disciplinary, human-centered approach to digital creative direction and design that will help them uncover target audience insights, concept more creative campaigns, change consumer behavior, and create more user friendly digital experiences.


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    You can specify the type of files you want, for your gadget.Creative Direction in a Digital World: A Guide to Being a Modern Creative Director   |  Adam Harrell.Not only was the story interesting, engaging and relatable, it also teaches lessons.

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